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This website nefitnessireland.com has the following in the web page, "All in the comfort of your own home." Our analyzers analyzed that the webpage also stated " Including a thorough demonstration of your machine." The Website also stated " Thanks to our sister company UrbanSports. Improve energy, mood and production levels in the workplace. Providing gym facilities for employees at their workplace can be very beneficial for improved energy, mood and most important higher production levels, it can also reduce stress and reduce sick days. We are unable to bring treadmill upstairs." The website's header had fitness as the most important search term. It was followed by equipment, hire, and ireland which isn't as highly ranked as fitness. The next words they used was sale. treadmill was also included but might not be understood by web crawlers.